Pepsi has recently rolled out its summer campaign, and although it arrives slightly late, it beautifully captures the essence of the season. The brand also included a huge surprise appearance that left everyone in awe.
Pepsi introduced a new ad titled “The Street Is Full of Surprises,” which aptly reflects the campaign’s theme. Set in Alexandria, the ad features legendary football stars Dejan Lovren and the Egyptian King, Mo Salah.
The commercial’s concept centers around the two stars hiding from onlookers while savoring unique dishes like koshary, hawawshy, and kebda. After enjoying these meals, it’s Pepsi’s turn to shine with its latest beverage.
Who could be a better choice than Mo Salah for this campaign? No one. Teaming up with Lovren is also a clever move, considering their well-known friendship, which is both strong and entertaining. This connection emphasizes the joy of sharing delicious food with close friends.
Pepsi can be celebrated as a leading brand thanks to its innovative marketing strategies.