HyperX, the gaming division of Kingston Technology Company, Inc., and brand leader in gaming and esports, today announced the signing of one of soccer’s leading names to its list of gaming ambassadors: Casemiro. The player now based in Madrid, four time Champions League winner, and one of the leaders of the Brazilian national team, will use HyperX products while gaming in his free time.
Casemiro will also be featured in HyperX’s global advertising campaign “We’re All Gamers,” in which the brand’s ambassadors transform into heroes and embody their illustrated gaming spirit.
Casemiro reflects these qualities not only as a successful and motivated soccer player but also as a first-person shooter and basketball video game player. In addition to American football player JuJu Smith-Schuster of the Pittsburgh Steelers, basketball players Gordon Hayward of the Boston Celtics, Joel Embiid of the Philadelphia 76ers, De’Aaron Fox of the Sacramento Kings, and Marco Reus of Borussia Dortmund and the German national team, Casemiro joins HyperX’s extensive family of ambassadors.
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