‘New shirt, bigger mission’: Man United officially unveils the 2023-2024 third kit inspired by 1909 after the return of legend Roy Keane

In order to provide a fresh new image, Adidas and Manchester United have announced the club’s third uniform for the 2023–24 season. The design was inspired by the long history of the Red Devils.

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As of right now, Man United has released all three of its uniforms for the upcoming season. To promote the third uniform online, the club veteran Roy Keane shared a video of himself back at Old Trafford in an official role.

The 1909 Cup-winning team’s uniform served as inspiration for the new, clean, and striking uniform. The ivory background of the shirt is given texture by a jacquard print, and the white Three Stripes are subtly contrasted.

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The United crest is swapped out for the Red Devil for the first time in 50 years. The uniform is finished off in a classic color scheme with a strong shade of red for the alternate badge, adidas logo, and collar.

The HEAT.RDY technology used in the on-field version of the uniform keeps athletes at a comfortable temperature for the full 90 minutes and beyond. The fan simulation utilizes AEROREADY technology to maintain a dry feeling on the body. Both versions’ whole construction is made of recyclable materials.

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